IA - Commerce
July 26, 2002
"However, the process before buying – shopping, browsing, and working with the shopping cart – is in many ways more critical to a site’s success. Users frustrated with the online shopping will never even get to the point of online buying. In our usability studies, we have observed many shopping features that impact user performance and satisfaction. The following is a list of Top Ten Mistakes of Shopping Cart Design that we have compiled." From an article by Barbara S. Chaparro in Usability News, a project of Wichita State's Software Usability Research Laboratory (SURL). Read the article... [via Webword]
June 30, 2002
A promotional piece from the folks at Travel UCD, a travel-oriented web consultancy, "This report reviews the designs used today for entering dates into hotel booking websites. It proposes a tested, easy-to-use, date-entry layout style and format that can be implemented on any hotel booking website. This report also suggests 25 date-entry design guidelines. " There's some useful work represented here. Read the study...
June 15, 2002
This is an excellent summary of a December 2000 discussion on the SIG-CHI mailing list. Read the summary...
"This white paper explores the principles of design for process-oriented information architectures by illustrating the best practices in the design of e-commerce ordering systems commonly referred to as "shopping carts." A May 2000 Argus whitepaper by Sarah Bidigare. Read the whitepaper...
"Online shoppers routinely abandon their shopping carts in frustration over website glitches. Here's what smart e-tailers are doing about it." This December 2000 article by Stacy Perman in Business 2.0 explores why. Read the article...
"Your busy web shoppers will need someplace to stash all of their virtual goodies as they move about the store. Shopping carts let shoppers simply click on a button to add a product to their cart, which can accumulate multiple items. When shoppers are finished, the cart system then allows them to "check out." Check out is where all of the final elements of the transaction are handled." A Nov. 12, 1999 Webreview article by Lynn Ginsburg. Read the article...
